Under Armour has promoted Colin Browne from chief supply chain officer, the post he attained in 2017, to chief operating officer. In addition to the supply chain and procurement, he will now be overseeing demand planning, distribution, IT, business processes, corporate real estate, asset protection and sustainability. Browne joined the company in 2016 as president of global sourcing, having previously had similar duties at VF Corp. He was also chief executive for Asia at Pentland Brands, COO at Wongpaitoon Group, country manager at Reebok and a technician at Bally Shoes. Under Armour has also appointed Paul Fipps to the new post of chief experience officer. Fipps will notably be in charge of digital strategy for retail and e-commerce. This includes UA’s Connected Fitness platform, software engineering, customer relationship management, human performance and data science. Fipps has spent the past two years as chief digital officer for Connected Fitness. He has also served as chief technology officer. Both Browne and Fipps now report to UA’s chief executive, Patrik Frisk.

Topics