Nike’s virtual shoe goes real-life

2023-10-10T06:28:00

dotswoosh

Nike’s digital member platform .SWOOSH is launching its first-ever real sneaker, designed exclusively for its members: The Air Force 1 Low TINAJ (“this is not a jpg”). According to the .SWOOSH blog, customers must have uncovered one or more OF1 boxes by Oct. 16 to enjoy exclusive access to the ...

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