Information Resources, Inc. (IRI), a U.S.-based global company providing solutions and services for consumer, retail and media companies, and the market research firm NPD Group from New York, known as a provider of market information and advisory services in more than 20 industries, have signed a definitive agreement to merge the two companies, aiming to create a global technology, analytics and data provider that offers clients a view of retail purchasing and consumption trends, using the IRI Liquid Data technology platform. The transaction, which is subject to customary closing conditions, is expected to close in the second half of 2022. The terms of the agreement were not disclosed.

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