Swiss brand On is reportedly considering opening its first store in Paris. According to Sport Guide, the Swiss sports brand has been exploring a series of potential locations in France’s capital city, in trendy and elegant districts like the Marais and Saint-Germain des Près. However, the company has not confirmed. Earlier this month, on Feb. 10, On opened a three-floor flagship store in London, at 169-173 Regent Street, its largest store to date and its first high-street location in Europe.