Parisian football club PSG, Canadian outerwear brand Nobis and Asian superstar Jay Chou have launched a collaboration, the “Ace of Stade” 3-in-1 Collector’s Set. According to the trio, the exclusive partnership combines ”a spectacular blend of fashion, football, and music in their one-of-a-kind jacket pairing.”
According to Nobis, the collaboration is inspired by three forms of magic: Vanish, Appearance and Transformation, and the magical game of football. “Magic is actually like music. It is a universal language,” commented Chou. The theme resonates with his passion for magic and represents being at the pinnacle of any field, akin to football and performance. The Ace is a nod to the Ace of Spades, representing excellence. The term Stade reflects the unifying spirit of PSG and Chou, captivating stadiums worldwide, whether it be through music or football.
The collector’s set consists of the Ace All-Terrain Urban Shell and the Stade Insulated Mid-Layer, offering year-round protection. The final flourish of this collection is the numbered, collectible limited edition disappearing illusion box, embodying the magic and allure of this collaboration. Each package includes instructions to perform the magic illusion, adding an element of surprise and delight for the fans. Only 800 limited edition sets will be available for pre-sale, with deliveries starting mid-December.
