Patrik Frisk acquires Swedish ski resort

2022-11-07T05:11:00

patrikfrisk_ulricehamn

Patrik Frisk, former CEO of Under Armour, has purchased a ski resort in Sweden. Branäs Group announced the sale of Ulricehamn Ski Center in Västergötland to Frisk and his family last Thursday. Frisk told Freeride magazine that he wants to give more young people, families and clubs in the region ...

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