PE firm combines three pickleball brands

United Pickleball Paddles - UPP

Three American pickleball brands have fused into one, with the backing of a private equity firm called Thirty-5 Capital. Specifically, Paddletek, ProXR Pickleball and Boundless Pickleball will now operate under the single name United Pickleball Paddles (UPP), a subsidiary of Thirty-5’s United Pickleball Properties.

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