Crocs has announced the appointment of Terence Reilly as Executive Vice President and President of the Heydude brand.Crocs acquired the Italian shoe brand Heydude in February 2022.
Crocs said in a statement that Reilly succeeds Rick Blackshaw, who is leaving the company with immediate effect. Reilly will join Crocs’ executive leadership team on April 29 and report directly to Andrew Rees, Crocs’ CEO.
Reilly has more than 25 years of global marketing and operational experience. He worked at Crocs Inc. from 2013 to 2020, holding various marketing leadership roles that culminated in the Senior Vice President and Chief Marketing Officer role. Most recently, he served as the President of the drinkware brand Stanley for the past four years.
