After an illustrious 40-year career in the sports industry, Frank Geisler, the outgoing COO of Intersport Deutschland eG, will hand over his role to Henriette Tesch, effective Sept. 1, 2024. Tesch’s appointment is a significant step in Intersport’s growth strategy, “Best in sports: Up for future,” focusing on retail, digital, industry, customer, and brand development.
Knud Hansen, Chairman of the Supervisory Board of Intersport Deutschland, expressed confidence in Tesch’s ability to drive the company’s strategic initiatives. “With her deep knowledge of procurement markets and extensive experience in retail, Henriette Tesch is the ideal COO to lead Intersport Deutschland into the future. Her expertise in sustainable product assortment and data-driven analysis will be invaluable in creating successful offerings for our members.”
Tesch’s career includes leadership roles at Peek & Cloppenburg, where she was responsible for national and international purchasing and led the company’s sustainability strategy. Her passion for sports and the outdoors, particularly mountain sports, aligns with Intersport’s values, making her a perfect fit for the role.
Geisler, who has been instrumental in strengthening Intersport Deutschland’s market leadership, will remain with the company until the end of September to support Tesch’s transition. Geisler expressed pride in the company’s achievements and confidence in its future growth under Tesch’s leadership.
Dr. Alexander v. Preen, CEO of Intersport Deutschland, praised Geisler’s contributions and welcomed Tesch to the leadership team, emphasizing the importance of continuing to drive the company’s strategic goals forward.
Geisler’s departure marks the end of an era, but the company is poised for continued success with Tesch at the helm.
