Poc has announced that its North American office will relocate to Park City, Utah from Aspen, Colorado in early November. The Swedish action sport brand, recently acquired by Black Diamond, said the region is a hotbed for outdoor professionals and benefits from a major transport hub in Salt Lake City, as well as strong candidates to expand its U.S. workforce. Park City is within an hour's drive of Salt Lake City, which is also home to Black Diamond's global headquarters and the Outdoor Retailer trade shows. Poc plans to expand its personnel in the near term, starting with a U.S. sales manager for its Snow division.
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