Pressio, a U.K.-based sustainable performance sports apparel label, has announced its launch into the U.S. marketplace. The brand exhibited its 2023 product collection for the first time in the U.S. at The Running Event in Austin, Texas, on Nov. 29-Dec. 1. Pressio was founded in 2021 by Jamie Hunt, a textile engineer and fabric innovator with more than 20 years of experience, and a former top-ranked triathlete. Between 2005 and 2018, Hunt co-founded, built up and then sold 2XU, a global athletic clothing brand. Pressio is launching in the U.S. with a full product offering.

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