ATP and WTA launch a joint marketing operation

The ATP (Association of Tennis Professionals) and WTA (Women’s Tennis Association) have announced the launch of Tennis United: CrossCourt, the second season of their Tennis United digital content series. Tennis United was first launched in 2020, and transitioned to an “integrated marketing operation” in January 2021. The first episode of ...

REGISTER a Free Account today or SIGN-IN if you are already a subscriber of SGI Europe.

Gated access promo

It’s time to get you onboard. Subscribe today!

Subscribe today for just €9,90 / first month. Cancel at any time.

  • Insights you won’t find anywhere else about sporting goods brands and retailers and the sporting goods market
  • Highly trusted business information you can rely on to make important decisions
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

 

Or continue reading this article and REGISTER NOW. If you are interested in a Team or Corporate subscription, click here to find out more