Revenues from Ivy Park, Beyoncé’s clothing line with Adidas, fell by more than 50 percent last year, the Wall Street Journal (WSJ) has reported. According to documents obtained by the newspaper, Ivy Park posted around $40 million in sales in 2022, compared with $93 million in 2021, and in sharp contrast with Adidas’ projection of $250 million in sales in 2022. Meanwhile, the American singer is still earning $20 million a year from the agreement, the report points out. The deal is set to end after 2023, and Adidas executives would now like to either revamp the line or end the deal altogether, sources told the WSJ.

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