K-Way will outfit France’s team at the 2024 America’s Cup
K-Way will sponsor the newly formed Orient Express team, which is set to represent France at the 37th America’s Cup in Barcelona next year. K-Way is owned by Turin-based BasicNet, which is also the parent company of Superga, Kappa and other brands. K-Way will provide the competition gear as well ...
Start your 30-day trial for just €9.90
Get access to what the top decision makers are reading in the sporting goods industry:
- Essential E-mail Briefings with the latest analysis and most important industry developments
- Find inspiration to drive your business forward with our case studies and best practices on business opportunities
- Industry Research and Analysis: in-depth rankings and data
- Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
Or continue reading this article and register now.
For team or company-wide subscriptions and enquiries see our corporate membership page.