Puma has collaborated with Polaroid for the relaunch of its RS-100 sneaker and the launch of a new sneaker model, the RS-0. The RS-0 sneaker has an upper constructed of white leather, reflective laces and Polaroid's iconic color spectrum on the tongue as well as a contrasting black midsole to highlight the upper. The RS-100 sneaker model has a more retro feel, with a blocked black and white upper plus the Polaroid color spectrum on the tongue and the outsole. The new styles were released at the company's pop-up shop at the Bread & Butter show in Berlin on Aug. 31 and will be on sale from September in Puma's mono-brand stores, the company's online store and at selected retailers. They are priced at €130 for end consumers. 

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