Reebok and Wallpaper Magazine of the U.K. invited five artists to produce a work inspired by the ZigTech, EasyTone, RunTone and RealFlex footwear styles, and they were unveiled at the end of July at the Reebok X Wallpaper Pop-Up Exhibition in London
German brand chose New York streets over stadium launches to unveil kits for five African nations and six others ahead of this summer’s World Cup.
The Italian brand pairs its first Naples store with a short film tracing 40 years of community ties to the city’s Resina vintage market.
UEFA’s commercial arm has launched a formal tender for the Champions League match ball from 2027–28, with Puma and Nike among the potential challengers to Adidas.
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