New European operation in London for Hero Cycles

2021-05-24T16:45:17.927

The Indian-based Hero MotoCorp (HMC) group, which claims to be the world’s largest manufacturer of bicycles, has hired an American bike industry veteran, Jeff Weiss, to head up a new subsidiary in London, Hero International (HIT), that is aiming to reach European sales of €300 million by 2026. This would ...

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