Outdoor retailer McTrek enables German fashion chain Adler to enter sporting goods segment


Germany’s Adler Modemärkte is cooperating with McTrek Retail GmbH to enter the outdoor product market with its more than 130 Adler stores in Germany, Austria, Luxembourg and Switzerland. Adler Modemärkte AG, a company that had been strong with private labels in the past, went into insolvency in 2021 and was ...

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