Rossignol has opened a flagship store in Paris, near the Opéra theater. It features skiwear and urbanwear along with a premium selection of winter products. The new store, which was inaugurated on Oct. 22, is located at 21, boulevard des Capucines, and the French ski brand is planning to open a second one next month. A year ago, the brand had opened its first Parisian store, but it was a temporary one. It was located in rue de la Paix, another prestigious address and not far from the new permanent address. Also in 2017, the brand opened a flagship store in Oslo, Norway. Rossignol has around ten stores across Europe, mainly in popular mountain resorts such as Chamonix, Saint Moritz, Megève and Crans Montana, among others.