Rossignol has signed Martin Fourcade as a brand ambassador. The contract with the French biathlon star will continue for three years after he retires from the sport, Rossignol said. He will be the brand's face for Rossignol skiing, cycling, and urban apparel and footwear collections. Fourcade, who is 30 years old, is a five-time Olympic champion, an 11-time World Champion and a seven-time winner of the Biathlon World Cup. By taking a gold medal in the men's 15km mass start at the Pyeongchang Winter Olympics on Feb. 11, 2018, he became France's most successful Winter Olympian of all time.

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