Rusty Apparel is about to make a comeback in Europe. A new distribution structure for the European market is currently being set up from Germany. “We are thrilled to bring Rusty Apparel back to Europe,” says Matthias Warns of Jeff Green Vertriebs GmbH in Varel, which is responsible for setting up the new structure. “We believe that the brand’s unique blend of style and functionality is perfectly suited for the European surfwear market.”
Rusty is a well-known brand in the surf industry, founded in 1985 by Rusty Preisendorfer, a legendary surfboard shaper, in San Diego, California. Over the years, the brand has become synonymous with high-performance surfboards, innovative designs and high-quality apparel. The company is headquartered in Perth, Western Australia. Warns is currently looking for agents and distributors to join his team and introduce Rusty Apparel to the EU market with a fresh approach.