Captain of the England national football team Harry Kane, who recently signed to FC Bayern Munich, has entered a long-term partnership with Skechers that extends beyond the pitch. Kane will be at the forefront of the brand’s first football boots, launching in the UK and Europe in September, and will appear in a multiplatform marketing campaign as brand ambassador.
Kane has been wearing a masked version of new Skechers Football boots SKX_01 through the preseason and in his debut with Munich on Aug. 12. He will be wearing an unmasked version for the first time in his match on Aug. 18.
“We’ve been developing Skechers Football boots for some time and as we perfected the design, we enlisted players to test them and offer feedback – including one of the best on the pitch, the great Harry Kane,” said Michael Greenberg, President of Skechers.
Greenberg added: “This first boot is just the beginning with more innovative Skechers Football boots featuring our signature comfort and performance technologies on the way.”
Skechers Football launches in early September at www.skechers.co.uk/football and www.skechers.de/football, as well as at select Skechers retail stores and select specialty football retailers in the UK and across Europe.
