Skechers is getting involved in one of the fastest-growing sports in North America as the official footwear sponsor of the US Open Pickleball Championships, organized by Spirit Promotions since 2016. With no corresponding footwear in the Skechers collections until now, the brand will introduce a range of specific Skechers pickleball footwear for men and women at the event, which kicks off April 23 in Naples, Florida, and runs for 7 days. As part of its multi-year partnership with the US Open, Skechers will provide footwear to all of the tournament’s volunteer captains. In addition, Skechers will have a booth at the pickleball tournament – “the biggest pickleball party in the world,” according to Spirit Promotions – where fans and athletes can experience and purchase Skechers pickleball shoes as well as off-court models. Skechers’ first pickleball shoe is called the Viper Court, a durable, lightweight design featuring a Goodyear rubber outsole and a shock-absorbing Arch Fit insole.
