Just in time for the start of the new NBA season, Skechers has unveiled its first line of technical basketball shoes to be sold in North America, the Philippines and China. The first wave of Skechers basketball shoes includes two different mid-top models, SKX Resagrip™ and SKX Float™.
Skechers has signed New York Knicks power forward Julius Randle and Los Angeles Clippers shooting guard Terance Mann as the first professional athletes to compete in the brand’s new basketball shoes. After weeks of training and preseason games in the shoes, Randle and Mann signed on as Skechers basketball ambassadors and also agreed to represent the performance footwear brand in campaigns.
“Following our road map for success as a breakthrough brand in running, golf, pickleball, and global football, we’re leveraging the insight and feedback of pros like Julius Randle and Terance Mann to authenticate our position as a performance brand with the best basketball shoes on the court,” said Greg Smith, VP of Product Development and Merchandising for Skechers Performance. “We’re entering the sport with two players who represent a cross-section of the NBA, from an all-star veteran in the Eastern Conference to a rising star right here in Los Angeles. Our roster illustrates that Skechers steps on the court with innovative features and designs for every type of athlete, whatever your style or wherever you play.”
In addition to basketball, the current Skechers roster of top athletes competing in the brand’s performance footwear includes FC Bayern Munich forward Harry Kane, golfers Matt Fitzpatrick and Brooke Henderson, pickleball pros Tyson McGuffin and Catherine Parenteau, and Dodgers pitcher Clayton Kershaw.
The Skechers Basketball footwear collection will be available at skechersbasketball.com and at select Skechers retail stores in North America, as well as select retail stores and Skechers stores in the Philippines and China. Additional colorways will follow in the fall, and low-top versions of both models will launch in spring 2024, the company said.
