Lisbon-based Apex Capital, an investment firm that partners with professional athletes, has announced the launch of its new €50 million Elite Performance Fund. Formula One drivers Carlos Sainz, Lando Norris and Valtteri Bottas are among the sports stars confirmed as part of the new fund. Other backers include Manchester United’s Christian Eriksen, FIFA World Cup and UEFA Champions League winner Raphael Varane, Anderlecht defender Jan Vertonghen, Dutch footballers Daley Blind and Luuk de Jong, Benfica midfielder João Mário, PSG midfielder Julian Draxler, and surfer Kanoa Igarashi. Founded in 2020, Apex Capital invests in the sports, media and entertainment industries.