SportScheck has acquired an unspecified number of shares in Fitfox.de, an online platform for fitness enthusiasts, based in Hamburg, that offers special day, weekly and monthly tickets for fitness studios. Consumers don't have to sign up for a subscription. Prices start from €7 per day to €40 per month. In the framework of its rebranding, SportScheck aims to expand in the areas of fitness training, wellness and sports courses. Founded in 2013, Fitfox works with 150 registered fitness studios in 15 German cities, most of them in the Hamburg area. The fitfox.de website has already changed its name to Fitfox by Sportscheck. With its database of 80 million registered customers, SportScheck wants to expand Fitfox' operations all over Germany and establish stronger connections with consumers. SportScheck already organizes special programs such as “Sunrise Yoga” and “After-Workout” as well as the Sportscheck City Run series.

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