Women’s activewear brand Sweaty Betty has appointed Kerry Williams as Chief Marketing Officer. Williams joins from Myzone Group, where she also served as CMO. Prior to that, she held the same role at Gymspin / Herd Brands, and her resume also includes over ten years at Nike in various positions. Williams has also been a professional hockey player for England and Great Britain, with 96 caps and medals from the World Cup, Commonwealth Games and European Championships.
Melissa Mullen, Sweaty Betty’s Global Brand President, commented, “I am thrilled to have Kerry join Sweaty Betty. Her professional and sporting experience will add a new dimension and support our ambitions […]. Her charitable experience and personal values are in profound alignment with the values that we hold in the brand and in our charitable Sweaty Betty Foundation. This powerful combination is hugely exciting as she joins us at a time of immense transformation.
