The National Basketball Association (NBA) has announced a new partnership with the Al Mana Fashion Group for the opening of the first two NBA Stores in the Middle East. The shops are set to open in Doha, Qatar, during the 2016-17 NBA season. Additional NBA Stores will open in Saudi Arabia, the United Arab Emirates and Kuwait. The NBA Stores will provide the growing number of fans in the Middle East with access to the widest range of official NBA merchandise and memorabilia, including apparel, footwear, jerseys, toys, sporting goods, and collectibles. Fans can sign up to receive more information at the dedicated site www.nbastore-me.com. The NBA opened a flagship store in New York City, on 45th Street and Fifth Avenue, in December 2015. Three other flagship NBA Stores are operating in Manila, in the Philippines, while a fourth is scheduled for opening in Cebu this coming August. According to Al Mana, basketball is one of the fastest growing categories in sports retail in the Middle East region.

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