The World Federation of the Sporting Goods Industry (WFSGI) has taken action to improve both the visibility of the global sports industry association and its online service for affiliated companies. The corporate design has been refreshed to reflect the vitality of the industry that the association represents, featuring for example a window with pictures and videos from WFSGI events. New services have been added to www.wfsgi.org. Visitors to the website can now download newsletters and press releases as well as the digital version of WFSGI's annual handbook. The new calendar of events related to the international lobby group has both a download and a subscribe option. The federation has also entered the realm of social media networks with its own Twitter feed.

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