FITEX is a new trade show and congress experience that will debut in Paris later this year. The event’s first edition is scheduled to take place at the Parc Floral, in the 12th arrondissement of France’s capital city, from Oct. 6 to 9.
The show will be open to professionals in the fitness market and the public. B2B and B2C events will be held in two separate areas: the public park and botanical garden, entirely privatized for the occasion.
FITEX is the brainchild of William Salinière, former director of the Salon Body Fitness trade show, and Christophe Andanson, head of Planet Fitness Group. FITEX will also be broadcast live via a digital platform (E-FITEX) to allow for participation by non-physical visitors.
