Italian Exhibition Group (IEG) has announced that it is working on a physical show for the summer 2021 edition of RiminiWellness, the highly popular consumer-oriented fitness show on the Adriatic Coast. The event is now scheduled to take place on July 1-4, 2021. The 15th edition of the fair, which was originally set to run in 2020, was cancelled over the Covid-19 pandemic. RiminiWellness claims to be the world’s biggest gathering devoted to fitness, well-being, sport, physical culture and healthy eating. For the live return of the trade show, IEG promises a grandiose event with halls of 6,000 to 13,000 square meters and 20-meter ceilings, with several fully-equipped outdoor spaces as well as a guarantee of safe business protocols in the midst of rising vaccination. RiminiWellness addresses a sector that employs more than 120,000 people and has 18 million practitioners and fans in Italy. Prior to the show this summer, the spotlight will be on the Wellness Talks, from March 30 to April 27: four webinars organized by RiminiWellness in partnership with the Italian sporting goods industry association, Assosport, featuring personalities from the fitness world.