Tréndico holds first in-person convention in two years

This month, Tréndico Group held its first in-person convention since January 2020, CMDsport reports. In attendance were 44 brands and some 80 percent of the owners of the 475 stores under its Atleet and Foot on Mars banners. The convention was on par with the previous show, a virtual one held last winter. This is good news, as Tréndico says the summer events are usually less well attended than the winter ones. It says in addition that several exhibiting brands have reported “record orders” this time around. Sources within the group tell CMDsport that sales for the current first half seem to be up from the solid sales of the same period of 2021.