Uhlsport and WRC Sport, the German company's longtime distributor in the Benelux countries, have agreed to set up a subsidiary that will handle sales of Uhlsport and Kempa in the same market from the start of next year. Alex Smet, general manager of WRC, will become country manager of Uhlsport Benelux. The subsidiary will be based in the same building as WRC in Lokeren, Belgium, and operate with three of the distributor's sales and customer service staff. At the same time, Smet will remain at the helm of WRC, which will continue to sell Westscout and Catmandoo in the Benelux countries.