With the purpose of promoting snow sports activities among children, the International Ski Federation (FIS) has signed a Memorandum of Understanding with the World Federation of the Sporting Goods Industry (WFSGI) and the Federation of the European Sporting Goods Industry (FESI). The agreement will focus on the FIS Bring Children to the Snow campaign, which aims to increase youth participation in snow sports worldwide. Both WFSGI and FESI will encourage their members to donate winter sports products and services for World Snow Day and FIS SnowKidz events. Companies can donate protective gear, skis, ski bindings, textiles and various services to ensure that the equipment is fitted and used properly by beginners. The initiative will be presented at the Snow Ice and Rock Summit at Ispo Munich on Monday, Jan. 27, 2014 at 12:45.
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