Japanese accessories specialist YKK has introduced its new corporate logo and brand motto. The company has gone through a restructuring of its business in April 2021, sharpening its focus on the fastening business, which includes zippers, snaps and buttons. According to the company, a website dedicated to the new corporate logo is currently under development and is scheduled to launch in April 2023. The new logo will be rolled out in advertisements, business cards, and other media as they are produced.