Zimtstern, the Swiss marketer of sports apparel, aims to terminate all its business activities in the course of this year. According to Zimtstern, a profitable business operation is no longer possible due to a difficult market situation. The company is currently checking whether it will continue with its bike apparel segment. The new bike apparel collection will be delivered on time this spring. Zimtstern's eleven employees and retail clients were informed about the decision in late autumn last year. The company's mono-brand stores in Lenzerheide, Flims-Dorf, Zürich-Altstetten and Suhr will be open through the spring of this year. Zimtstern was founded by two passionate snowboarders in 1995. It has been marketing apparel for snowboarders, skiers and bikers as well as active streetwear and accessories. Since September 2013, the brand was part of Sports-Pool, the Swiss company behind the Belowzero brand of ski and snowboard apparel.