According to well-informed sources, Maxim Ignatiev, the long-time licensee of Reebok for Russia and the rest of the CIS, is in advanced negotiations to transfer the business to Adidas ahead of the scheduled expiry of the licensing contract at the end of 2007. Adidas has no comment on the issue ...
Register a free account or login to unlock 3 more articles each week
SIGN-IN if you are already a subscriber of SGI Europe.

Already a subscriber? Sign in
Ready for unlimited coverage?
Upgrade to Professional or Premium for unlimited access to exclusive reports,
C-suite interviews, market analysis, and industry-wide research—with team licensing included.
Already registered? Sign in here