Adidas has reportedly agreed to extend its sponsorship deal with the Nebraska Cornhuskers for five more years, spending a total of $15.5 million in fees and equipment
2013-03-28T00:00:00+00:00
Adidas has reportedly agreed to extend its sponsorship deal with the Nebraska Cornhuskers for five more years, spending a total of $15.5 million in fees and equipment
2026-02-05T12:47:00Z By SGI Europe Editorial Team
Finnish sportswear brand presented Milano Cortina 2026 opening ceremony collection at the IOC’s inaugural fashion event alongside 20 nations.
2026-02-03T11:50:00Z By SGI Europe Editorial Team
Japanese brand will showcase 90-year history, racing suit technology, and provide athlete support during Olympic Winter Games period.
2026-02-03T07:24:00Z By SGI Europe Editorial Team
The Nike-Skims collaboration debuts its first footwear with the Rift Satin as part of a London activation previewing the global Spring 2026 release.
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