After confirming the high degree of its reputation in Norway through a survey among retailers and customers, Rottefella has decided to launch its first full-fledged collection of clothing. The Norwegian brand of cross-country ski bindings says the new brand-building initiative will not be restricted to apparel for Nordic skiing. The garments are also intended for exercising and other outdoor sports activities that are favored by Rottefella's core customer group. The fabrics come from leading suppliers like Polartec and Schöller, and the garments will be manufactured in Latvia.

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