Alexander Aamodt Kilde, the Norwegian World Cup alpine skier, has switched sponsorship agreements from Atomic to Head, joining two other Norwegian champions, Kjetil Jansrud and Axel Lund Svindal, from next season
Related articles
-
ArticleStereo Skis partners with Aamodt, adds FIS-certified comp skis
Source: Stereo Skis Kjetil André Aamodt and Jens-Martin Johnsrud Norwegian ski brand Stereo Skis is partnering with Norwegian ski racing legend Kjetil André Aamodt, who will serve as an ambassador and collaborator in the development of the brand’s first FIS-certified ski collection. Aamodt – the world’s most ...
-
AnalysisDescente in Cortina: home, museum, and showcase
Japanese brand will showcase 90-year history, racing suit technology, and provide athlete support during Olympic Winter Games period.
-
ArticleNIKESKIMS opens first pop-up in London
The Nike-Skims collaboration debuts its first footwear with the Rift Satin as part of a London activation previewing the global Spring 2026 release.
Intelligence, analysis and advice for the global sporting goods industry.
- COPYRIGHT © EDM PUBLICATIONS GMBH
- Contact us
- FAQS
- Terms and Conditions
- Privacy & Cookies Policy
- Impressum
- Issues
- Topics A-Z