Alexander Aamodt Kilde, the Norwegian World Cup alpine skier, has switched sponsorship agreements from Atomic to Head, joining two other Norwegian champions, Kjetil Jansrud and Axel Lund Svindal, from next season
Adidas has been announced as a new founding partner of the Global Sports Week (GSW) in Paris. The German sportswear giant joins the other founding partners of the event, which are the French Ministry of Sport, the French banking group BPCE , and EGG Events . The first ...
+++ Puma mourns the death of Diego Maradona , the Argentinian football legend whom it has sponsored from the start +++ Castore will replace Adidas as the kit sponsor of the Wolverhampton Wanderers football team for several years in a deal said to be worth £1 ...
The musician Jay-Z and the tennis star Novak Djokovic have joined the investment team of CLMBR to support next year’s launch of the CLMBR Connected and CLMBR Pure vertical climbing machines for fitness training. Both machines have touch screens, an audio system and a tracking ...
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