Amplifi Coalition, a partner of Active Brands from Norway, has assumed the distribution of the Bula brand in Germany and Austria from the autumn/winter 2018/19 order season. As previously reported, Active Brands bought in 2016 the rights for the Bula brand all over Europe, including Russia. Amplifi Coalition is a long-term partner of Active Brands as it is the distributor of its Kari Traa brand in Germany and Austria. Active Brands plans to expand the Bula range of beanies and accessories by adding another product category, a collection of baselayers for men, in the near future. 

Topics