Anta Sports Products, the Chinese sports brand, is confident in its growth trajectory, to judge by its latest 2019 projections. According to a letter sent by the company to its shareholders, its financial data through November is indicative of a jump in net income of at least 45 percent by the end of the year as compared to 2018's profit of 4.1 billion yuan renmimbi (€520m-$580m). This would translate to a 35 percent increase in turnover, which Anta is attributing to a growing market share in the high-ticket retail segment, while keeping operational costs down. The actual annual results will be reported in March 2020.

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