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2019-12-24T00:00:00+00:00
2026-03-19T15:05:00Z By SGI Europe Editorial Team
Decathlon worked with London agency AMV BBDO and a 9-year-old on a new European campaign built around the emotional power of sporting firsts.
2026-03-18T12:44:00Z By SGI Europe Editorial Team
Swedish sports fashion brand targets new lifestyle categories in Sweden and Belgium, with total retail value estimated up to SEK 300m over three years.
2026-03-18T08:30:00Z By Valentina Giannella
The Italian brand pairs its first Naples store with a short film tracing 40 years of community ties to the city’s Resina vintage market.
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