As part of an executive reshuffling at Adidas France, the company has appointed new managers for the Adidas and Reebok brands in the country. Guillaume de Monplanet, who previously headed the Reebok brand in France, will take charge of the Adidas brand instead from the beginning of June. He replaces Alain Pourcelot, who became general manager of Adidas France after André Maestrini packed his bags for Panama; as previously reported, the former French general manager was appointed to head the Adidas Group's business in all the Spanish-speaking countries in Latin America. Meanwhile, De Monplanet's job with Reebok will be taken over by Sandrine Retailleau-Vallet. She has been with Adidas France since 2008, first as head of the Adidas brand's style division in France, and since the start of this year as head of commercial development, dealing with franchisees and online sales. Both De Monplanet and Retailleau-Vallet will report to Pourcelot.

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