Bogner has set up a new sales structure with three sales divisions instead of independent country subsidiaries. Christian Ender, who has worked for Bogner since January, will be the company's international sales director, responsible for sales in the EMEA region, the U.S. and Asia. Christian Wiesender, who worked for 13 years at Puma before he was appointed as international sales director for Bogner Sport in February 2014, will be the sales director for Bogner Sport and the brand's Fire + Ice product line in Germany, Austria and Switzerland. Hannes Lindinger will support him for sales in Austria and Switzerland. Tom Wilms, a member of the executive board, will be sales director for the fashion segment of the brand in Germany, Austria and Switzerland. He will be aided by Elisabeth Reinhardt for the women's fashion line and Max Handke for the men's fashion line. Markus Engelhard will act as sales coordinator, developing the company's B2B business, EDI solutions and re-orders. Wiesender, Wilms and Ender will report to the supervisory board, the chief operating officer and Alexander Wirth, deputy chief executive officer at Bogner.

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