Canterbury, a brand of Pentland Group, has renewed its partnership with the British & Irish Lions for the team's tour of South Africa in 2021. The British & Irish Lions is a rugby union team made up of selected players from England, Scotland, Wales and Ireland. The Lions go on an official tour to the southern hemisphere every four years. The team will play eight matches in South Africa, including three test matches against the Springboks, South Africa's national team, who were recently crowned world champions.