Centerline Athletics, a new player in the performance apparel market, recently launched its line, targeting both men and women. The brand kicked off with a strategic partnership with Thomas Wilson, a Top 10 Pro Pickleball Association (PPA) athlete.
Centerline Athletics says it distinguishes itself with its innovative Griptek technology, promising players grip and control. Additionally, the incorporation of breathable, SPF-protected fabric aims to keep athletes cool and protected.
With the global rise in pickleball’s popularity, Centerline Athletics aims to position itself as a leader in specialized sportswear. Collaborations with both professionals and amateurs is how the company wants to reach out in a market full of young brands.
