Collaborating with three emerging designers – Helen Kirkum, Alex Nash...
Collaborating with three emerging designers – Helen Kirkum, Alex Nash and Shun Hirose – to reimagine its Campus 80 sneaker as part of its MakerLab program, Adidas launched a limited edition of the products through an interesting and engaging auction, where the consumer rather than the brand set the price. ...
Already an SGI Europe subscriber? Sign in here
It’s time to get you onboard. Subscribe today!
- Insights you won’t find anywhere else about sporting goods brands and retailers and the sporting goods market
- Highly trusted business information you can rely on to make important decisions
- Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry
To continue reading this article Register Now. If you are interested in a Team or Corporate subscription, click here to find out more