Cushe Footwear, a division of Wolverine World Wide, has announced that it will pair up with Hoffman California Fabrics to create an exclusive collection of surf-style footwear for spring/summer 2014. Since 1924, Hoffman California Fabrics has been creating screen-prints and handmade batik fabrics for beach and surfwear that have helped define beach culture. Cushe has selected patterns from Hoffman's large library to pay homage to the Southern Californian scene. Designers at Hoffman create nearly 800 unique patterns a year. Sophie Hellyer, a prominent surfer who is also part of a team sponsored by Cushe, has described the new collection as colorful, vibrant and youthful, combining retro and traditional prints. The Hoffman x Cushe collection will be available for both men and women in early spring 2014, in shops and online at cushe.com.

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