Diadora and Ducati have announced a multi-year sponsorship agreement that includes clothing and footwear for the team. As the technical partner and official supplier for the Ducati Lenovo Team, Diadora will provide clothing, accessories and footwear for all occasions during the championship, including travel and representation, all activities on the track, and equipping the technical team with workwear through Diadora’s Utility brand. The partnership continues off the racing track with the Ducati replica collection, created with Diadora. In addition to a range of shirts, polo shirts, T-shirts, sweaters, jackets, rucksacks and travel bags, Diadora has created a customized version of its top running shoe, the Blueshield Volo, for the Ducati Lenovo Team. The new multi-year partnership also involves plans to develop licenses for the workwear and running clothing sector, which will start next season. Based in Caerano di San Marco, in Italy’s Veneto region, Diadora is wholly owned by LIR, the holding company of the Moretti Polegato family, which also controls Geox. Diadora is present in more than 60 countries globally. The Ducati Lenovo Team is the 2021 MotoGP Teams’ World Champion, and Ducati also won the 2021 MotoGP Constructors’ World Title.